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Recent changes in the global business environment have undoubtedly paved the way for digital transformation and one of the ways companies can embrace digitization is by using digital technologies to communicate product information. Digital communication vehicles (for instance, QR codes) would provide better ways to share easily accessible, complete, comparable, trustworthy, and easy-to-correct information. Furthermore, from an environmental perspective, electronic labelling would avoid creating extra waste in the form of large hangtags to accommodate the required information and its translations.
On behalf of the industry, the WFSGI urges the national regulatory authorities and policy makers to open-up the use of digital product labels for the sporting goods (apparel, footwear, accessories, equipment, and its components) to deliver mandatory product information to consumers whenever possible.
See the Digitization Position Paper here:
XENER & by ATEX is the Made in Italy excellence in the design and production of lithium battery packs, BMS, motor drivers, integrated with IoT technologies, for the e-mobility industry and off-grid devices.
Gominga provides a software solution that enables tool-based interaction with the customer: review management in one-stop shop and on various eBusiness platforms. WFSGI partnered with Gominga to support its members in managing online product reviews.
McKinsey & Company is a consulting firm advising on strategic management to corporations, governments, and other organizations. WFSGI partnered with McKinsey & Company to support its members in understanding their business environment and take the right business decisions. Among others, sports brands and retailers have been advised on how to cope with the “new normal” that is shaping as a result of the Covid-19 pandemic.
ISPO is the s the world’s largest trade fair for sporting goods and sportswear. WFSGI partnered with ISPO to enable its members to benefit from a couple of ISPO discounts (booths, entrance tickets).