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MOVE THE WORLD.
NEW YORK EVENT
World Bicycle Day, 3 June"
SIR MO FARAH
LEADS CALL AT WHA
ENABLING ATHLETE-FIRST STORYTELLING AT MILANO CORTINA
WFSGI CONVENES SPORT AND INDUSTRY LEADERS IN NEW YORK TO ADVANCE YOUTH PARTICIPATION LEGACY FROM MAJOR SPORTING EVENTS
25 JUNE 2026
The World Federation of the Sporting Goods Industry (WFSGI) yesterday brought together leaders from sport, public health, civil society and the global sporting goods industry for an event at adidas in New York City.
UPDATED CODE OF CONDUCT LAUNCHES IN EIGHT LANGUAGES
26 MAY 2026
WFSGI Members have an updated Code of Conduct after the 2026 General Assembly approved revisions to ensure this business-critical document aligns with global standards, has strengthened language for high-risk areas and encompasses our diverse membership from manufactures to brands and retailers.
“SPORT IS ESSENTIAL FOR MENTAL HEALTH” – SIR MO FARAH LEADS CALL AT WHA
20 MAY 2026
The Commonwealth Secretariat and the World Federation of the Sporting Goods Industry (WFSGI) today co-hosted a high-level side event at the 79th World Health Assembly (WHA), bringing together government ministers, global health leaders, youth leaders and sporting goods industry representatives to make the evidence-based case for sport, physical activity and physical education as critical enablers of youth mental health.
COMMITTEE REPORTS 2025: A YEAR OF ENABLING BUSINESS GROWTH
6 MAY 2026
2025 was a defining year for the World Federation of Sporting Goods Industry. Across strategy, advocacy, and member-led committee action, the federation, under the leadership of WFSGI CEO Emma Zwiebler, strengthened its role as a global industry voice, driving impact at the intersection of sport, health policy and sustainability.
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XENER & by ATEX is the Made in Italy excellence in the design and production of lithium battery packs, BMS, motor drivers, integrated with IoT technologies, for the e-mobility industry and off-grid devices.
McKinsey & Company is a consulting firm advising on strategic management to corporations, governments, and other organizations. WFSGI partnered with McKinsey & Company to support its members in understanding their business environment and take the right business decisions. Among others, sports brands and retailers have been advised on how to cope with the “new normal” that is shaping as a result of the Covid-19 pandemic.
Gominga provides a software solution that enables tool-based interaction with the customer: review management in one-stop shop and on various eBusiness platforms. WFSGI partnered with Gominga to support its members in managing online product reviews.
